Our client, Centre College, Admissions Office, is a small, private liberal arts college in central Kentucky that has been around for 200 years. Their mission is to prepare students for lives of learning, leadership, and service- and they celebrated their bicentennial in 2019!
The folks at Centre College commissioned their Custom Coloring Books because with the shift to social distancing, the office team knew that they would need to find creative ways to bring the Centre story to prospective students. Adriana Martin says, “We knew that we would no longer be able to bring students to campus, so we wanted a fun way to bring the campus to them!”
The goal of the coloring book was to make Centre College come alive for the prospective students, while also telling the Centre story. Our team worked directly with the college to create something for students that allowed them to experience Centre from afar, that felt personal enough for them to picture themselves at Centre, and that let them start thinking about the ways in which they could “leave their mark” on the campus community.
Of selecting photos for the book, Adriana says: “We tried to think about the ways in which we could tell the Centre story through our photos in a meaningful way. We immediately thought about the ways that we could highlight those quintessential parts of Centre life: our academic experience, our residential experience, study abroad, strong relationships, campus traditions, etc. Once we had a strong concept, finding the photos that matched was easier- all while keeping in mind that the photos had to be fun enough to color!”
According to the team at Centre, the positive reaction to their coloring books has been overwhelming! They tell us that they have received a lot of positive feedback from prospective students and many have said that it was a great way to experience Centre while also being a much-needed stress relief activity. They’ve even gotten tagged on a few pictures of the colored in pages on social media- it’s been awesome to see how creative students are!
When asked whether she would recommend other businesses commission a custom coloring book from Curious Custom, Adriana had this to say:
“I would 100% recommend a coloring book from Curious Custom to other businesses! Not only was the actual product beautiful and high quality, but the team was a delight to work with. We had a pretty quick turnaround for our project, and they made it the easiest and most stress-free process! During these changing times, we’re all thinking about creative ways to meaningfully engage with the people that are important to us- whether they’re clients, students, or colleagues. A coloring book is a thoughtful, unique, and creative way to do that!”
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Through the talent of our illustrators and the original concept by Centre College, we were able to help them grow their business and bring happiness to the community which they love so much!
We’ve seen these kinds of results over and over again for folks who use our custom coloring books to promote their business.
If you've been racking your brain for new, fun, creative, unique ways to promote your business that people haven't seen before . . . CLICK HERE to request your custom coloring book quote now!